Pets and Going Green

In my trade magazines I've seen 4 or 5 cover page articles about how the pet industry is "going green". While this is the vogue thing to do right now, it does hold some meaning. Unfortunately, I'm not sure the pet industry as a whole is getting the idea. I get excited about these articles until I read them and find mostly manufacturers who are creating "green" looking items that really aren't that environmentally friendly or holistic by nature. Critter Cabana has been going green over the past couple years but genuinely trying to not be part of the marketing hype and support companies who seem genuinely driven on multiple parameters including but beyond profit. While these companies are difficult to find, they are there and we are finding them. Next time your in the store, look for some of these great products from great companies like Orijen and Planet Dog.